Dear Business Owners, Let’s be real for a minute. You started this business with excitement. The idea, the logo, the vision — everything felt like a dream finally coming to life. Fast forward a few months or years later, and now?You’re tired. Like “Why did I even start this?” tired. If I asked you right […]
The Hardest Part of Being a Business Owner Read More »
Okay, so you’ve probably heard it a million times: “Know your customer.” It’s like the golden rule of business, right? But let’s be real, it’s easier said than done. Understanding your customers isn’t just about slapping a label on them and calling it a day. It’s about truly getting them, like, really getting them. Imagine
How to Know Your Customer: It’s More Science Than You Think! Read More »
My product marketing journey has been one hell of a rollercoaster, but I still find it inspiring and beautiful. I’m a certified Medical Laboratory Scientist who transitioned into product marketing. Now that I typed this, I believe this counts as eventful and dramatic lol. I mean, who would have thought that a medical lab science
My AltSchool Journey: From Lab Coat to Product Marketing Read More »
